Use Social Media to create visibility, credibility and relationships
Posted in Big Thinkers on Jul 27th, 2010
“Conversation is King, content is just something to talk about.” Oh, how I wish I were the person who coined that phrase. That credit goes to author and activist Cory Doctorow, and I read it in Clay Shirky’s seminal book, Here Comes Everybody. It’s a concept that deserves some expansion – even some conversation. If [...]
Posted in Small business communications on Mar 2nd, 2009
It’s all about taking action, folks. “Sea Change” requires a name change I’ve had this little blog since the end of November, and its existence has coincided with a fascinating sea change in the way I do business. What started out as a vaguely self-absorbed exploration of my own life coming to terms with and [...]
Posted in Small business communications, Uncategorized on Feb 3rd, 2009
Are you a small business owner who wants more business? I believe – as do 99% of marketing and sales professionals – that business is built on the strength of your client relationships. Sure, there are strictly transactional sales processes, like when I pick up some gum at a random corner store, but they don’t [...]
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