WordSpring.ca » Make a Word Department http://www.wordspring.ca Use Social Media to create visibility, credibility and relationships Tue, 27 Jul 2010 20:41:06 +0000 en hourly 1 http://wordpress.org/?v=3.0 Does This Mean I’m An Expert? http://www.wordspring.ca/2008/12/does-this-mean-im-an-expert/ http://www.wordspring.ca/2008/12/does-this-mean-im-an-expert/#comments Tue, 23 Dec 2008 22:27:07 +0000 Catherine Novak http://wordspringwriting.wordpress.com/?p=41 If you are one of the select group of people who has been following the postings on my blog since it started it just a few weeks ago, you’ve probably noticed that I just changed its name!  Frankly, since the blog domain matches my business, it makes sense that the blogging topic matches my business too.  Call it a branding decision, because I am absolutely going to continue Out of the Fog in another spot here at WordPress.  The only reason I’ve been neglecting my baby blog the past couple of weeks is because I’ve thrown myself into the deep end of the social networking pool!  Suddenly, Twitter, Facebook and LinkedIn are gobbling all my screen time, just while I get profiles set up.

Maven – An Expert by Another Name!

My expertise lies in finding just the right words to fit a given messaging situation.  One of my clients calls me the “Make a Word Department” – and that suits me just fine!  I love playing with words and phrases in order to make magic happen. Whether it’s a compelling sales letter, a “difficult” letter or even a new product name, that “BINGO” feeling when I hit on the right combination is what makes me an expert.

But right now, since it’s 2 days before Christmas and I’m working from home, I’ve got to go be an expert at baking savoury pastries.  Glad to he here, integrating WordSpring Writing and Marketing more fully into this blog.

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