Comments on: Email Newsletter or Feedburner?

By: Email Marketing For Retailers | 101 Newsletter Answers

Email Marketing For Retailers | 101 Newsletter Answers — Fri, 06 Nov 2009 00:30:27 +0000

[...] Email Newsletter or Feedburner? (wordspring.ca) [...]

By: Jem Bijou

Jem Bijou — Wed, 28 Oct 2009 05:38:08 +0000

Hey Catherine – great post! The only thing I wanted to mention was that I’d recommend using “MailChimp” for your email and newsletters marketing (instead of just feedburner). This is only opinion of course, based on my (amazing) experiences with their service so far.

They have excellent tools for creating newsletters, managing lists (you can definitely import your existing list) and opt-in process, plus possibilities for A/B Split Campaigns and RSS-to-Email newsletters (sent out daily, weekly or monthly). It’s an amazing service, well worth the price grades they charge for it (and free up to a list of 500 people). I recommend you at least check it out! http://www.mailchimp.com (If nothing else, they have some great informational resources about putting together effective email campaigns.

By: Catherine Novak

Catherine Novak — Tue, 27 Oct 2009 22:31:14 +0000

I wouldn’t be surprised if ultimately I end up using both tools, particularly since I can’t just *add* my current list to Feedburner, but have to wait for people to subscribe themselves. But the way to eat an elephant is one bite at a time, right?

By: Sue

Sue — Tue, 27 Oct 2009 22:11:39 +0000

Interesting move… I’ve just re-activated my newsletter efforts after a long time of being really lax with them. I fine-tuned my list (I believe you’re on it!) and have made an attempt to provide content that’s NOT on my blog, but points to various other places in my web kingdom. We’ll see how that goes. So far the click-through rates are good! Let me know how your Feedburner experiment turns out!